Streamline Your Pharmaceutical Sales with a Leading B2B Ecommerce Platform
As a purpose designed B2B SaaS ecommerce platform, Cloudfy is ideal for complex, high volume pharmaceutical sales. It provides all the powerful features you need to streamline your customers’ purchasing experiences and reduce administration. You can automate workflows and speed up your order-to-cash process.
As a software as a service (SaaS) solution you can minimize your in-house IT requirements. You’ll also benefit from regular updates and enhancements in the cloud to stay ahead of your competitors. Implementation is fast and cost-effective so you can quickly realize the benefits of advanced pharmaceutical B2B ecommerce. You can improve efficiency and product visibility across your supply chain thanks to pre-built integrations. Connect with leading enterprise (ERP) systems such as SAP, NetSuite, and Microsoft Dynamics.
Help your customers select and order your pharmaceutical products with easy to use online catalogs and self-service tools. They can view and download your high quality product information, specifications and technical data. Fast and reliable automated processes deliver comprehensive e-procurement solutions for your customers with accurate inventory information and pricing.
Empower your field sales representatives to maintain essential in-person relationships and take orders efficiently with Cloudfy’s powerful mobile app. For restricted products you can manage serialized stock licenses, quantity limits, and purchases of specific product combinations.
Your B2B ecommerce solution for the pharmaceuticals sector
Developments outside your control are presenting major challenges for your pharmaceutical business. They range from materials and skills shortages to cybercrime and economic uncertainty. The latest Cloudfy B2B ecommerce technology helps you manage increased demand, strict regulations and supply chain disruptions securely and efficiently.
Manufacturers, distributors and dispensers all need better ways to share information to improve security and prevent crime. Advanced electronic connectivity supports secure data sharing and improves processes, helping to prevent bottlenecks and minimize errors and risks.
Navigating Pharmaceutical Regulations with B2B Ecommerce
Bodies like the US Food and Drug Administration (FDA) and the European Medicines Agency (EMA) continuously update international pharmaceutical controls. Regulations such as the US Drug Supply Chain Security Act and the EU Falsified Medicines Directive affect your day-to-day operations. They impose controls for product safety, supply chain integrity, and ethical advertising.
It’s demanding to meet these strict requirements, but improved processes also enhance operational efficiency, reduce costs and simplify quality control. Your B2B ecommerce platform can capture data, maintain its integrity and streamline document management. Globally recognized information security standards also maintain confidentiality and keep sensitive data safe. You can provide up-to-date documentation to view, download and print. Your registered users can securely access and download safety data sheets (SDS) and other critical product information.
KEY FEATURES TO SIMPLIFY, SAVE AND SCALE YOUR PHARMACEUTICAL BUSINESS OPERATIONS
Large catalog management
Your large and detailed pharmaceutical product and service catalog includes many possible customer options and variations. Improve customer experiences with accurate product information, high quality images and downloadable documentation
Inventory management
Keep your stock-sensitive customers informed with real time inventory counts. They can rely on accurate stock information and effective inventory management tools help minimize out of stock ordering. Manage supply chain challenges with B2B ecommerce-ERP integration to automatically keep everything up to date.
Fulfillment and shipping
Improve customer service with integrated real-time shipping information and calculations as part of your online purchasing process. Automatically apply unique license numbers for effective order tracking, improve efficiency and streamline fulfillment.
Direct to consumer sales
Add a valuable additional revenue stream for your pharmaceuticals business with direct to consumer (D2C) sales of non-prescription products. Share product details online with retail prices and a guest checkout, all managed from your administration dashboard. At the same time, your trade customers can see their bespoke catalog and contracted prices at login.
International sales
Sell anywhere in the world with Cloudfy’s scalable and flexible B2B ecommerce SaaS platform for the pharma industry. You can customize your site for different audiences and help customers buy your products using their preferred languages and currencies. You can also accommodate national and regional payment preferences.
Subscription ordering
Simplify your customers’ regular repeat orders with Cloudfy’s subscription ordering feature . Once the frequency, duration and quantities are set up everything runs smoothly. If shipments require approval before dispatch, you can simply send an automated reminder to your customers.
FEATURED CASE STUDY
In partnership with the UK’s National Health Service (NHS), Abbott Laboratories supplies a specialist diabetes monitoring product to patients. Cloudfy created an online portal to help NHS doctors, nurses and patients manage regular repeat deliveries. Patients benefit from worry-free monitoring to help manage their condition while the NHS controls ordering and fulfillment.
FEATURED CASE STUDY
Global logistics company UPS needed outstanding B2B ecommerce functionality and rapid deployment to improve pharmaceuticals distribution across Europe. Cloudfy’s flexible solution supports product deliveries, integration with UPS backend distribution systems and scalability to meet periods of high demand.
FEATURED CASE STUDY
AE Global provides packaging solutions to cannabis distributors throughout North America and elsewhere. Their customers then sell their branded goods to outlets and retail stores. With demand for custom-branded and child-resistant packaging increasing rapidly AEG needed to align their people and processes to improve efficiency. Cloudfy delivered a customer self-service portal and ERP integration to streamline sales and fulfillment.
If you’re in need of a robust B2B ecommerce solution that’s best suited for the complexities of your pharmaceutical business, contact us now to schedule your complimentary Cloudfy demo.
Frequently asked questions
B2B buyers carry out dozens of online searches before every purchase. If you want to stand out, you must deliver high quality content quickly. If your products aren’t easy to find online you will lose valuable sales opportunities. Search engine optimization showcases your products while easy on-site navigation and predictive search tools help buyers find what they want. A frictionless checkout with multiple delivery options and flexible payments will improve conversion rates.
Yes. Tailored catalogs for key customers and buying groups with personalized user experiences improve engagement. Loyalty points, discounts and promotions reward customers and encourage repeat purchases. Sites tailored to different markets help you access new customers with features and functionality tailored to their needs.
You can help your buyers complete their orders with automated multi-level authorizations. Built-in procurement and purchasing controls simplify approval processes. PunchOut integration allows you to share customized catalogs inside your customers’ own e-procurement systems. Electronic data interchange (EDI) provides fast and secure procurement processes. Easy reordering tools and favorites lists make day to day tasks much simpler.
Catalog customization allows you to control access to products. Registered users see only the products they’re authorized to purchase. You can also control product combinations and quantities. It’s all managed as part of the customer registration and login process. For restricted products you can use dedicated license generation software or your ERP system to attach license numbers to orders.
You can create a guest checkout facility for non-registered users to view and buy non-restricted products. You can simplify their purchases with multiple payment options and fast, easy checkouts. Your registered trade customers can still login to the same site for their own contracted prices, product choices and preferred payment methods.
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B2B Challenges in the Pharmaceutical Industry
