Ecommerce Portal for Food & Beverage Industry
Staying ahead of current trends in the food & beverage (F&B) sector helps you gain and maintain a competitive advantage. Efficiency is always a top priority, saving valuable time and money. It’s especially important for products with limited shelf lives and where tracking and traceability are important quality requirements.
With Cloudfy’s latest business to business (B2B) ecommerce features you can streamline sales, meet peak demand, and increase profits. It’s easy to handle split orders and exclusivity deals, and you’ll have a solution that grows with your business.
Your buyers can find products quickly and efficiently, keep track of your stock levels and place their orders easily. Improved inventory visibility also helps you optimize warehouse operations to improve performance.
The F&B sector is changing, driven by the need to improve management of perishable products and to find new delivery and storage options. From sourcing raw materials to logistics and fulfillment, B2B ecommerce is helping to transform the F&B supply chain.
The F&B market continues to grow in both sales volume and value, driven in part by increased online grocery shopping and direct to consumer (D2C) sales.
You can collect valuable data from your B2B ecommerce SaaS portal, helping you understand current trends and buying habits. You can identify new markets and increase sales with effective strategies.
The best B2B ecommerce platform for your food & beverage business
Your F&B business needs flexibility, so you can deal with supply chain disruptions. These may include materials shortages, increasing costs, changing legislation and international import and export rules. With the latest B2B ecommerce technology in the cloud you can respond quickly and effectively.
Cloudfy’s pre-built integrations with leading enterprise (ERP) systems simplify purchasing journeys. You can provide easy site navigation, real-time inventory visibility and tailored wholesale pricing. Automatic workflows and reduced order errors improve efficiency and customer satisfaction. You can enhance customer experiences and increase loyalty to help your business grow.
KEY FEATURES TO SIMPLIFY, SAVE AND SCALE YOUR FOOD & BEVERAGE BUSINESS
Inventory visibility
The whole F&B supply chain relies on fast and efficient deliveries. Integration with your ERP system ensures your customers can always see your latest inventory levels. Providing real time visibility of your stock online gives your customers confidence and minimizes orders for out-of-stock items.
Traceability
Keep your customers and consumers informed and improve safety in the F&B sector with serialized order management . It streamlines tracking and control of your products by automatically allocating serialized stock numbers to your online orders. You can use your preferred software and easily track shipments, confirm deliveries and simplify product recalls, if needed.
Easy reordering
Simplify repeat ordering for customers who need the same items time and again. Easy reordering tools allow your customers to email or upload Excel orders for fulfillment via Cloudfy. Alternatively, they can save templates and favorites lists to update and send whenever they need to place an order with just one click.
Large product catalogs
Maintaining a product catalog with hundreds or even thousands of F&B stockkeeping units (SKUs) uses valuable resources. You need a robust and dynamic solution that’s purpose designed for complex ordering in the F&B sector. Cloudfy provides powerful out-of-the-box product information management (PIM) features, or you can integrate with your preferred third-party PIM software.
Direct to consumer sales
You don’t need a separate website to sell directly to consumers as well as your channel partners. It’s easy to share some or all your products at retail prices with a guest checkout for consumers. At the same time, registered trade customers can login to purchase at their contracted prices and manage their accounts online.
Customer Self- Service
Customer self-service speeds up sales and reduces errors. Your customers can discover, browse and choose your products easily and efficiently. With a frictionless checkout and easy payment options, ordering is simple and problem-free. You can deliver seamless end-to-end online experiencesand customers can manage their accounts, orders, and enquiries online.
FEATURED CASE STUDY
Family-run Bannister Downs Dairy (BDD) in Northcliffe, Western Australia, dedicates itself to ethical milk production. The produce goes to the on-site creamery, where it’s traditionally treated and packaged. Alongside this principled farming approach and sustainable practices, the Dairy also embraces the latest technology. BDD chose Cloudfy for its new customer self-service portal due to its extensive range of B2B features and pre-built integrations. Customers can now place quick orders, add new products to their basket, pay invoices and see their order histories.
FEATURED CASE STUDY
Delice de France supplies frozen bakery goods, chilled items, beverages and ice cream to food services and retail partners. The company receives hundreds of B2B orders every day, mainly from hotels and cafés across the UK. Delice de France chose Cloudfy as a scalable B2B ecommerce solution to support business growth and deliver outstanding user experiences.
FEATURED CASE STUDY
Moët Hennessy (MH) is one of the world’s most renowned wines and spirits houses. The MH team supports luxury venues, events and retailers across Europe with a wide range of merchandise. Replacing time-consuming and inefficient manual distribution processes was a priority to simplify and scale the process. MH’s new Cloudfy system makes it easy to create orders with multiple delivery dates, locations and payment options. Product selection and dispatch from a centralized warehouse is seamless and efficient.
Find out how Cloudfy helps you simplify and scale your food & beverage business and save money.
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Meeting Food & Beverage Sector Challenges in Ecommerce
Frequently asked questions
Yes. A purpose designed B2B ecommerce platform like Cloudfy simplifies complex around-the-clock ordering from your F&B clients. Designed for complex high volume sales, you can reduce order errors and save time and money.
With early to late opening hours, around the clock self-service is ideal in the F&B sector. You can encourage your customers to adopt online self-service habits when it saves them time. You can provide easy site navigation, helpful searches and simple reordering. Your customers can manage their payments, returns, and back orders at convenient times.
Reduced administration is a major benefit when you adopt B2B ecommerce for your F&B business. You can connect your online portal with accounting, warehouse management and order processing systems. Integration with your ERP system allows you to automate processes, reducing manual data entry and order errors.
Tight F&B margins mean you rely on fast and effective reporting to stay profitable. If supply costs increase, you need to calculate the impact on revenue quickly and update pricing. Your customers also need to calculate their own margins before placing their orders. Easy to use calculators can update recommended retail prices or provide a picture of gross profit based on sale prices.
D2C sales can provide a valuable new revenue stream to complement your existing trade-only channels. With the right B2B ecommerce platform you can provide access to some or all your products at retail prices for consumers to buy from a guest checkout. Your trade customers can use their own logins to access their contract prices, account histories and personalized product catalogs.
