What B2B leaders need to know, and where Cloudfy adds value, whichever ERP you choose.
For B2B manufacturers, distributors and wholesalers, an ERP no longer sits quietly in the background. In 2025, the ERP system is the beating heart of digital commerce. It shapes your product data, pricing accuracy, stock visibility, order processing and ultimately the customer experience.
Oracle Fusion Cloud ERP, NetSuite ERP and SAP S/4HANA are three of the most trusted ERP platforms in the world. Each is powerful, enterprise ready and capable of supporting complex B2B operations. But choosing the right one is only half the story. The real question is how well your chosen ERP works with your B2B ecommerce platform and how quickly you can turn that connection into commercial value.
This is where Cloudfy plays a critical role.
Table of Contents
Oracle, NetSuite and SAP: Strong Foundations for Modern B2B
Oracle Fusion Cloud ERP
Oracle Fusion is built for organisations that need breadth, depth and global consistency. Finance, supply chain, manufacturing and procurement all sit within one unified cloud system.
Best for: large, multi-entity enterprises with complex operations
Partner-conscious note: Oracle provides one of the most complete data models on the market, which is why many Cloudfy customers rely on it.
NetSuite ERP
NetSuite is trusted by fast-growing businesses that need speed and flexibility. It is cloud native, highly configurable and supports multi-subsidiary structures extremely well.
Best for: mid-market and upper-mid-market businesses scaling quickly
Partner-conscious note: NetSuite’s single data model aligns neatly with Cloudfy’s integration framework.
SAP S/4HANA
SAP S/4HANA is designed for large global enterprises with deep manufacturing, distribution or logistics requirements. Its strength lies in industry-specific processes and real-time data.
Best for: global enterprises with complex supply chains
Partner-conscious note: Many of the world’s largest distributors run SAP, and Cloudfy connects with SAP systems to deliver seamless B2B enterprise commerce.
Each ERP brings strengths. None is a “better vs worse” discussion. What matters is fit and integration maturity.
Quick Comparison Table
| ERP System | Core Strengths for B2B Commerce | Best Fit For | Cloudfy Perspective |
|---|---|---|---|
| Oracle Fusion Cloud ERP | Unified cloud suite, strong financials, deep procurement, multi-entity governance | Large enterprises needing consistency and global integration | Cloudfy connects directly to Oracle pricing, inventory and account rules to expose enterprise data cleanly online |
| NetSuite ERP | Fast deployment, flexible configuration, excellent multi-subsidiary support, cloud native | Mid-market and upper-mid-market distributors scaling quickly | Cloudfy’s NetSuite integration adds B2B depth without custom builds and accelerates time to value |
| SAP S/4HANA | Real-time data, strong supply chain features, deep industry processes | Global manufacturers, logistics-heavy and compliance-critical businesses | Cloudfy’s APIs align with SAP structures to create a seamless B2B buying experience |
The B2B Commerce Requirements That Really Matter in 2025
Modern B2B commerce demands more than an ERP that manages the back office. It must support:
- Real-time stock by warehouse: B2B buyers expect accurate availability at login.
- Customer specific pricing and contract rules: ERP must drive the pricing logic, not the website.
- Multi-user account structures: Buyers need roles, permissions and approval flows.
- Complex order workflows: Quotes, backorders, split shipments and scheduled deliveries.
- Reliable order-to-cash reporting: Sales teams and finance teams must see the same truth.
Oracle, NetSuite and SAP all support these needs, but the bridge between ERP and ecommerce determines how well it performs for customers.
This is Cloudfy’s specialist area.
How Cloudfy Works With All Three ERP Systems
Cloudfy is partner conscious, platform neutral and designed to complement whichever ERP a business chooses. We do not replace the ERP. We amplify it. Here’s how
- Pre-built integrations for Oracle, NetSuite and SAP – Cloudfy’s integration layer reduces complexity and accelerates time to value.
- No-code to low-code extensibility – Businesses can configure new workflows without high development cost.
- Consistent data model – Cloudfy ensures your pricing, stock, catalogue and customer rules stay aligned across ERP, ecommerce and fulfilment.
- Upgrade friendly – Cloudfy keeps your commerce layer stable even during major ERP upgrades.
Cloudfy in the Real World: Three Short Examples
A global medical distributor running SAP
Before Cloudfy, customers relied on email and phone orders.
After Cloudfy:
- SAP contract pricing surfaced instantly online
- Order history, invoices and credits available self service
Result: 38 percent reduction in customer support enquiries.
A fast growing HVAC supplier using NetSuite
They needed multi-subsidiary ordering and customer specific product visibility.
Cloudfy delivered:
- NetSuite driven catalogue control
- Regional pricing and stock
- A B2B ordering app for field engineers
Result: smoother ordering, improved order accuracy and faster fulfilment.
A construction materials wholesaler on Oracle Fusion Cloud
They struggled with complex customer pricing and long order cycles.
With Cloudfy:
- Oracle pricing integrated into the storefront
- Customers could place repeat orders in minutes
- Sales reps used the Cloudfy app for onsite ordering
Result: revenue shifted from phone orders to online without disruption.
These examples show a single truth: your ERP is powerful, but without a strong commerce layer connected to it, customers feel the friction.
What To Consider When Selecting Your ERP (and Why the Commerce Layer Matters)
Scalability
SAP excels for large global footprints. NetSuite fits the fast growing mid market. Oracle Fusion supports enterprise depth with cloud maturity.
Complexity vs flexibility
SAP offers deep customisation. NetSuite is flexible and fast to deploy. Oracle Fusion sits between the two.
Time to value
NetSuite often delivers the fastest initial rollout. SAP and Oracle require longer programmes.
Cloudfy helps shorten the overall time to value by modernising commerce while ERP transformation is in progress.
Total cost of ownership
ERP programmes can grow in cost. Cloudfy provides predictable pricing and reduces the need for custom commerce development.
Why Cloudfy Should Power Your B2B Commerce, Whatever ERP You Choose
- Cloudfy understands the strengths of Oracle, SAP and NetSuite.
- Our goal is to help you maximise your investment, not replace it.
- We translate ERP data into a seamless B2B buying experience.
- We accelerate digital transformation without disrupting operations.
- We ensure your commerce layer grows with your business.
Cloudfy is the B2B platform built for ERP integration, not bolted onto it.
Conclusion: Your ERP Is the Engine. Cloudfy Is the Digital Front End That Makes It Work for Your Customers.
Oracle Fusion Cloud ERP, NetSuite ERP and SAP S/4HANA are all powerful systems with proven strengths. The difference in B2B commerce performance lies in the layer your customers touch every day. Cloudfy connects your ERP to real world buying behaviour with accuracy, reliability and B2B depth that traditional platforms cannot deliver.
If you want to see how Cloudfy integrates with your ERP and transforms your B2B customer experience, schedule a demo with our talented Cloudfy team.
FAQs: ERP Integration and Modern B2B Commerce in 2025
Absolutely. Many ERP programmes deliver strong internal efficiencies but struggle to translate that value into a better customer experience. Cloudfy bridges this gap by exposing ERP data directly to customers in a clean, usable way. This often results in:
- higher online order volumes
- fewer pricing or stock disputes
- reduced manual order processing
- faster cash flow through simplified invoicing
In other words, Cloudfy makes the ERP’s strengths visible and usable outside the organisation, which significantly boosts ROI.
Failure rarely comes from the ERP itself. It comes from misalignment between systems. Common issues include:
- pricing rules duplicated in both ERP and eCommerce
- disconnected catalogue management
- custom middleware that breaks during upgrades
- overly customised front ends that cannot scale
Cloudfy reduces this risk by using prebuilt connectors and a unified integration framework so data flows predictably between ERP and commerce without brittle custom code.
ERP-first architecture places the ERP at the centre of the business. This works well for finance, operations and supply chain.
However, it often struggles with the complexity of B2B customer experience.
ecommerce-first architecture puts the customer-facing layers up front, often forcing ERPs to contort around web requirements.
Cloudfy solves this tension with dual-source architecture. The ERP remains the system of record, but Cloudfy manages the experience layer so both systems can do what they do best without compromising one another.
ERP upgrades can cause downtime, technical conflicts or data mismatches if integrations are fragile. Cloudfy protects against this with:
- API-first engineering
- Backward compatible integration patterns
- Sandbox testing for ERP patches
- Versioned middleware that shields commerce from ERP changes
This gives IT teams confidence to modernise ERP without breaking the buying experience.
AI is already shifting from “nice to have” to operational necessity, especially in ERP-integrated environments. We expect to see fast adoption of:
- AI-powered product and pricing recommendations driven by ERP data
- Intelligent order validation (flagging anomalies before they hit fulfilment)
- AI agents that complete replenishment orders based on stock and usage
- AI-assisted product enrichment to improve catalogue quality
- Predictive delivery estimates using ERP, WMS and carrier data
Cloudfy is actively working on modular AI capabilities that plug directly into ERP data structures, ensuring businesses can adopt AI without destabilising their systems.
